Understand the Audience / Expertise / Storyboard / Language / Pilot Sandbox
In this tutorial, you will learn:
Part 1: Understand the Audience
- Audience background
- Context on problem
- Influence, decision making
Part 2: Expertise
- Academics and researchers
- Deep tech talent
- Founders, entrepreneurs
Part 3: Storyboard
- Why should we care
- Current landscape
- Solution
- Customer Journey
- Business Model
Part 4: Language
Part 5: Pilot Sandbox
- What is a Sandbox?
- Set the tone
- Breaking down the Sandbox
Marketing Funnel / Consumer Decisionmaking Process / Customer Acquisition / Customer Retention Strategies / Customer Acquisition Cost / Lifetime Value
ScalingUp Pilot Checklist in Six Steps / Scaling-Up the Business Model Canvas through all the nine blocks
Basic PR training for your startup on a minimal budget / How to approach Media / How to create a PR pitch for your company / PR Tips on a Low Budget