• Digital Marketing for Customer Acquisition and Retention

  • Marketing Funnel / Consumer Decisionmaking Process / Customer Acquisition / Customer Retention Strategies / Customer Acquisition Cost / Lifetime Value 


Created byChristian
Course LanguageEnglish
Last updated2022-06-20 13:59:34
46m 11s

In This Tutorial You Will Learn

 

Part 1: Marketing Funnel / Consumer Decision making Process:

- Pre-Purchase
- Post-Purchase
- Funnel Overview

 

Part 2: Customer Acquisition, Strategies and Tactics: How to Get Who You Want.

 

Part 3: Customer Retention Strategies:

- Why?
- How?
- More Strategies


Part 4: Customer Acquisition Cost / Lifetime Value.

 

Part 5: Digital Marketing to enhance Customer Acquisition & Retention:

- Digital marketing and messaging need to be integrated
- Lead Sources
- Customer Acquisition & Retention Through Social Media
- Inbound Marketing
- Guerilla Marketing




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