What is SEO / On-Page SEO / Off-Page SEO / Different Types of Backlinks / Pillars of SEO / Most Important SEO Tools
Part 1: What is SEO, and why is it important for businesses to focus on SEO? What are the SEO Goals?
Part 2: What is On-Page SEO?
Part 3: What is Off-Page SEO?
Part 4: Different Types of Backlinks
Part 5: Pillars of SEO:
- Relevance
- Authority
- User Experience
Part 6: Most Important SEO Tools
Marketing Funnel / Consumer Decisionmaking Process / Customer Acquisition / Customer Retention Strategies / Customer Acquisition Cost / Lifetime Value
ScalingUp Pilot Checklist in Six Steps / Scaling-Up the Business Model Canvas through all the nine blocks
Basic PR training for your startup on a minimal budget / How to approach Media / How to create a PR pitch for your company / PR Tips on a Low Budget