4 Stages: Brand Awareness / Lead Gathering / Lead Qualifying / Sale. 4 Tactics: Understanding your Audience / Simple User Experience / Metrics of Success / Testing
- What is the Online Sales Funnel?
- What are the 4 stages of the Online Sales Funnel: Brand Awareness, Lead Gathering, Lead Qualifying & Sale?
- What are the 4 tactics to improve the Online Sales Funnel: Understanding your Audience, Simple User Experience, Metrics of Success & Testing?
Marketing Funnel / Consumer Decisionmaking Process / Customer Acquisition / Customer Retention Strategies / Customer Acquisition Cost / Lifetime Value
ScalingUp Pilot Checklist in Six Steps / Scaling-Up the Business Model Canvas through all the nine blocks
Basic PR training for your startup on a minimal budget / How to approach Media / How to create a PR pitch for your company / PR Tips on a Low Budget