Prospect Personas / Prospects Problems / Value Proposition / Channels / Content / Key Activities / Key Metrics / Cost Structure / Projected ROI
- What is the Marketing Campaign Model Canvas?
- What are the nine blocks of the Marketing Campaign Model Canvas:
1. Prospect Personas
2. Prospects Problems
3. Value Proposition
4. Channels
5. Content
6. Key Activities
7. Key Metrics
8. Cost Structure
9. Projected ROI
The Marketing Campaign Model Canvas is based on the Alex Osterwalder’s Business Model Canvas and developed by GetIT Comms.
Great tutorial
Marketing Funnel / Consumer Decisionmaking Process / Customer Acquisition / Customer Retention Strategies / Customer Acquisition Cost / Lifetime Value
ScalingUp Pilot Checklist in Six Steps / Scaling-Up the Business Model Canvas through all the nine blocks
Basic PR training for your startup on a minimal budget / How to approach Media / How to create a PR pitch for your company / PR Tips on a Low Budget