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Topic Marketing,

Basics of Customer Experience

What is CX / The Measure of CX Success: PURR / The Four Pillars of CX & PURR: Brand, Segmentation, Insights and Journeys / Voice of Customer and VOC Tools.

Created by Kenneth Wong


English Last updates 2020-02-16

· February 16, 2020
In this tutorial, you will learn:

Understand what Customer Experience is, and why it is essential for growing your sales and leading your customers to your brand’s advocacy:

  • Part 1: What is CX. And What is the Measure of CX Success: PURR
  • Part 2: How to Weave CX & PURR into Your Business Through the Four Pillars: Brand, Segmentation, Insights and Journeys
  • Part 3: What is VOC, Voice of Customer and VOC Tools

 

Tutorial Content

 
Tutorial - 1 min Intro
 
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This Tutorial Includes

  • Duration:  11:30
  • 0  Downloadable Resource
  • 1-Year Access
  • Certificate of Completion

This Journey Includes:

  • Duration:   02:06 Hours
  • 16  Video-Tutorials & Transcripts
  • 16  Tool Builders
  • 16  Downloadable Tools
  • 1-Year Access
  • 1 Certificate of Completion

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