Learning Journey

Learning Outcome: No matter where you are in your entrepreneurial journey, we're here for you! Mind Cloud Tribe has designed a practical, step-by-step journey comprised of video-tutorials, tools and tool-builders to guide you through building your business plan, starting with your Business Model Canvas, all the way to your Investment Deck. Our tutorials are:
  • 1. Business Model Canvas
  • 9. Intro to Financial Management
  • 2. Value Proposition Canvas
  • 10. Income Statement
  • 3. SWOT Analysis Template
  • 11. Balance Sheet Statement
  • 4. Positioning & Marketing Mix Template
  • 12. Cash Flow Statement
  • 5. Strategic Marketing Plan
  • 13. Break Even Point Sheet
  • 6. Customer Journey Template
  • 14. Discounted Cashflow Valuation Sheet
  • 7. Marketing Campaign Canvas
  • 15. Legal Term Sheet
  • 8. Online Sales Funnel Template
  • 16. Investment Deck
Created by Genny Ghanimeh

English Last updates 2019-07-20

· July 20, 2019

Enter your Learning Journey:

Mind Cloud Tribe supports entrepreneurs of all different types and stages.

If you are an entreprise (corporate or university), and interested in an enterprise offering, please connect with us by email here .




just getting started


Corporate Intrapreneurs

at the outset of innovative ventures



small business owners expanding their business


Fund-raising Entrepreneurs

at the revenue-generating stage, aiming to raise funds

The tutorials will guide you through building your business plan and your investment deck.

The segments we cover are:


Business Model Canvas


Go-To-Market Strategies


Financial Management





About the Expert:

Genny Ghanimeh

Genny Ghanimeh

Founder - CEO at Mind Cloud
Following her passions for the MicroFinance & the Online industries, and after a life-altering trek in Kilimanjaro, Genny founded Pi Slice in March 2013 and negotiated a partnership agreement with MicroWorld from the Group PlanetFinance to build and administer the first crowd-lending platform for microfinance in the Middle East and North Africa (MENA).

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This journey led to Genny founding Mind Cloud Academy, the 1st entrepreneurship academy teaching a program of 10 certified courses under KHDA, including Business Model Canvas, Design Thinking, Finance & Investment, Marketing/PR, Customer Acquisition, Sales & Operations, Legal & Governance, Mindful Leadership, Scaling Up, Pivoting. The program ends with a demo day of the investment deck to a panel of regional VCs & Investors. Genny also launched a Business Coaching Track under Mind Cloud, helping entrepreneurs on one-on-one in their journey from validating & testing their business model and implementing growth strategies, to getting ready to pitch investors. Founding Mind Cloud Tribe comes as a natural progression after Mind Cloud Academy. An online platform of tutorials, tools, tool-builders for the Business Plan and the Investment, along a market-place for experts and tutorials. Mind Cloud Tribe’s vision is to allow anyone, anywhere, to overcome all the barriers and challenges, be able to fulfill their dreams and step into their vision. Along Mind Cloud, Genny is a founding member of the EMIR Mentorship Program at London Business School and a recognized Business Coach with a track record of 30+ founders, CEOs & entrepreneurs coached and mentored over the last three years. She is mostly passionate about helping others find their ‘real inner why’, while equipping them with resilience, self-belief and other resources to thrive and excel in what they do. Prior to Pi Slice & Mind Cloud, Genny began her career in Development Project Finance, and later shifted her focus to the financial industry and business development, where she honed her entrepreneurial skills in founding her 1st company Pro-ID in 2003; initiating start-ups and identifying market opportunities for the international corporations represented. She also consulted in setting-up & managing a financial security semi-governmental company in Dubai. In 2007, Genny founded and managed Pi Investments, working mainly on mergers and acquisitions deals in emerging countries, Fund Advisory and Placement Agent. In 2010, Genny joined a DIFC based investment bank as the Head of Business Development. Genny is a recognized voice, and a dedicated Author and Contributor in different outlets like Entrepreneur Magazine, Executive Magazine, Philanthropy Age and Pi Slice Blog, writing about Innovation, Entrepreneurship, Social Entrepreneurship, Impact Investing, CSR and Microfinance. She is currently a Lecturer at London Business School, Hult Business School and Dubai Women Business Council; and a Founding Mentor at EMIR Program at London Business School and other Incubators like Afkar ME, Flat6Labs and UK-Lebanon Tech Hub. Genny also organized and launched CEO Talks interviews in partnership with Impact Hub and In5 Dubai, where she interviewed top Dubai CEOs. She is a regular Professional Speaker at events like CSR Summit, Global CSR Congress, SME Advisor Events, Bold Talks, WEF. Genny has an M.A. in Civil Engineering, a B.S in Physics, an MBA from London Business School (UK) and Business Coaching Certificate from Universal Coach Institute. See you inside the courses!

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Journey Content:

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Business Model Canvas
Go-To-Market Strategies
Financial Management
Legal Structure
Investment Deck

About Instructor

+10 enrolled
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This Tutorial Includes

  • Duration:  
  •  Downloadable Resource
  • 1-Year Access
  • Certificate of Completion

This Journey Includes:

  • Duration:   02:06 Hours
  • 16  Video-Tutorials & Transcripts
  • 16  Tool Builders
  • 16  Downloadable Tools
  • 1-Year Access
  • 1 Certificate of Completion

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