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Mind Cloud Tribe gathered a group of successful and inspirational experts committed to sharing their knowledge and working with entrepreneurs towards solving problems, and developing strategies for success.
Our video series is divided by topics and relevant experts, allowing you to dig deeper into each subject matter.
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What is a Brand / What is Branding / Their Importance to the Success of Your Business / A Brief Overview of the Branding Process
What is CX / The Measure of CX Success: PURR / The Four Pillars of CX & PURR: Brand, Segmentation, Insights and Journeys / Voice of Customer and VOC Tools.
Recognizing weaknesses early on / Having an agile hiring strategy / Founders Agreement / Greed is good / Employees Share Options Plan / Common pitfalls
Overview of Different Business Valuation Methods / Financial Statements Overview / Time Value of Money / Valuation Methods: Discounted Cash Flow (DCF) & Comparables
Customer Acquisition for Startup / Define your Target Audiences / Understanding CAC & LTV / Some Tactics for Customer Acquisition
Entrepreneurship / Entrepreneur Related Traits & Attributes / Comparative Differences Between an Entrepreneur & a Businessman? / Tao of Entrepreneurship
Knowing your Target Customer / Digital Marketing Funnel & Customer Journey / Modern Marketing Team / Measuring Success of Campaigns / Metrics Waterfall
Marketing Funnel / Consumer Decision-making Process / Customer Acquisition / Customer Retention Strategies / Customer Acquisition Cost <> Lifetime Value
What is Burnout / The 12-stage model of Burnout / Recognize the signs / How to deal with Entrepreneurs’ Burnout / Avoid Getting there / The Tao of Work
Traps and Misconceptions / What is the Definition of Success / What Defines our Feeling of Lasting Success / The Tao of Success
Setting Up Facebook Shops and Ads / Driving Traffic / Conversion Cycles / Additional Features / Addition of Valuable Information to the Facebook Algorithm / Artificial Intelligence
P = R – C / Revenues and Costs / Assumptions and Benchmarking / Profit and Loss (P&L) / CAPEX & OPEX / Investment Metrics / Return on Investment (ROI)
Self-Awareness and Emotional Intelligence / Leading High Performing Teams / Building a Corporate Culture
Organization Structure and roles / Current talent in terms of potential for growth / Competitiveness of compensation and benefits offering / Change management plan.
Culture of Start-Ups / Applicable Labour Laws / On-Boarding New Team / Policies and Procedures / Employee Relations / Learning and Development
What is Ideation and How to Identify Problems to Solve / What is the Empathy Map, Why it is Important & How to Use it / How to Create an Empathy Map / Tips for an Effective Empathy Mapping Session
Types of Companies / Constitutional and Incorporation Documents / Best Practices / Company Agreements / Structure and Setting Up of the Company.
What is SEO / On-Page SEO / Off-Page SEO / Different Types of Backlinks / Pillars of SEO / Most Important SEO Tools.
UX Objectives / Examples of HIgh Converting Pages / Success Factors of Success for UX / UX Principles / Testing the Value Proposition / Metrics Measurement.
Identifying your target market from day one / Alpha-testing your solution / Beta-testing 101 / Approaching the market / Starting on short term wins / Avoiding common pitfalls.
Basics of PR / How to Approach Media / PR Pitch / PR Tips on a Low Budget.
Revenues / Delivery Companies Selection / Refund & Return Policy / WhatsApp Store / Facebook & Instagram Account / Facebook Business Manager / Ads / Online Payments / Shopping Experience / Customer Support / Packaging / .com Domain & Email.
Three Basic Inbound Techniques / Eight Soft Skills for Sales Meetings Ranging From Diligence to Closing.
Scaling-Up Pilot Checklist in Six Steps / Scaling-Up the Business Model Canvas through all the nine blocks.
Customer Support / Billing / Content / Cost Management / Distribution Management / Operations / Order Fulfillment / Communications / Ads Management / Partnerships.
Value Proposition / Value Proposition Map / Four Steps for Your Value Proposition: Define, Evaluate, Measure and Build / Identify Your Customers Through Your Buyers’ Personas / Write Your Value Proposition.
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